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Cole Sternberg – “Crossing Over” from Contemporary Art to NFTs

Show Notes

Cole Sternberg is a critically acclaimed contemporary artist who is now entering the world of NFTs. His first NFT drop was on June 10th and in this episode, we hear about the broader concept of his work and how it manifests through the process of relinquishing control to code. Cole fills us in on what it is that he loves about generative work, and why he chose to embrace the technology tied to NFTs rather than simply turn his physical art into jpegs. We also find out more about the differences between the physical art world and the NFT world in terms of ranking and collector trends, interactions, and expectations. As a ‘crossover’ artist, if you will, Cole explains the dynamic (and the thrill) of exploring the new medium of NFTs, as well as the digital literacy gap between physical art and the NFT space. Tune in to hear about Cole’s exploration process, how his themes of human erasure manifest in his NFT works, and how NFTs act as a commentary on society!

Key Points From This Episode:


“All these different things emerge when you expose paintings physically to the elements.” — @colesternberg

“That broad idea of erasing the human hand and giving it back to the earth, I wanted to address that in the digital form.” — @colesternberg

“There’s not much transparency in the physical art world but there’s basically infinite transparency in the NFT world.” — @colesternberg

“There’s an inherent crossover that should be irresistible to most artists.” — @colesternberg

“It’s a crazy thing that a medium can come over a few-year period, tops, and become so prevalent in the world and in the market.” — @colesternberg

Links Mentioned in Today’s Episode:

Cole Sternberg on Twitter

Floor Is Rising

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